News & Insights

  • July 30, 2026 — Technology Preview & Release Notes

    This is the largest release in SnowCloud history, introducing major new capabilities that expand how resorts sell, price, and manage the guest experience. House Accounts add powerful new purchasing flexibility, while Multi-Day Products and Dynamic Pricing bring configurable durations, advance-purchase pricing, quantity-based pricing, and multi-day discounts for tickets, rentals, and lessons.

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Latest Articles from Our Team

  • Putting AI to Work: Insights, Tools & Tactics for Resorts

    Putting AI to Work: Insights, Tools & Tactics for Resorts

    Discover how AI is transforming the ski industry—from guest experience optimization to real-time operational insights. This presentation breaks down the tools, tactics, and strategies resorts can use to put AI to work today.

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  • How SnowCloud Handles Massive Sales Volume Without Breaking a Sweat

    How SnowCloud Handles Massive Sales Volume Without Breaking a Sweat

    There’s nothing quite like the launch of a season pass sale to test the limits of an e-commerce system—and at Mountain Creek, we put SnowCloud to the ultimate test. During the peak of Mountain Creek’s 2023/24 season pass launch, we saw sales volume spike to over $80,000 per minute. With passes priced at just $299, that means hundreds of guests were simultaneously transacting. The demand was intense and yet, SnowCloud didn’t even blink. This isn’t a brag—it’s a benchmark. SnowCloud is built from the ground up to support high-concurrency, high-volume transactions without performance degradation. Because we’re hosted in the Microsoft…

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  • Why Cloud-Native Resort Operations Are the New Standard

    Why Cloud-Native Resort Operations Are the New Standard

    Discover why more resorts are moving to cloud-based operations. Learn how SnowCloud, built on Microsoft Azure, delivers unmatched security, speed, and scalability—without the headaches of on-site servers.

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  • Eliminate Ticket Lines With SnowCloud

    Eliminate Ticket Lines With SnowCloud

    Mountain Creek eliminated ticket window lines on 7,000+ skier days by using SnowCloud to power advanced purchases, mobile media encoding, and a fully modern guest arrival experience.

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  • We’ll see you at NSAA 2025 on Marco Island.

    We’ll see you at NSAA 2025 on Marco Island.

    The SnowCloud team is packing up and heading to the National Ski Areas Association (NSAA) Annual Conference in Marco Island, Florida. As always, we’re bringing the heat (figuratively and literally) with live demos of SnowCloud.

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  • Oak Mountain Joins SnowCloud to Elevate Guest Experience and Streamline Operations

    Oak Mountain Joins SnowCloud to Elevate Guest Experience and Streamline Operations

    We’re excited to welcome Oak Mountain, a beloved ski area in New York’s Adirondack region, to the SnowCloud platform.

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  • April 21, 2025 — Release Notes

    April 21, 2025 — Release Notes

    The April release introduced interactive dashboard panes for deeper insight, smarter refund and inventory management, and tighter controls to prevent overselling. Updates across the Portal, Shop, and Operator App refined guest check-in, reporting accuracy, and overall system performance — keeping daily operations faster, cleaner, and more reliable.

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  • SnowCloud Welcomes Ryan Triffitt as Director of Business Development

    SnowCloud Welcomes Ryan Triffitt as Director of Business Development

    We’re pleased to welcome Ryan Triffitt to the SnowCloud team as our new Director of Business Development.

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  • April 2025 Product Update

    April 2025 Product Update

    New Drill-Down Dashboards Are Here We’re always working on ways to make SnowCloud faster, smarter, and easier to use — especially when it comes to accessing your resort’s most important data.

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  • March 12, 2025 — Release Notes

    March 12, 2025 — Release Notes

    The March 12 release brought major usability and insight upgrades across SnowCloud — including rental history tracking, NOAA-powered weather on the dashboard, refined reporting, and expanded CRM tools. With the SnowCloud App now live on the Apple App Store, operators gain pay-on-device functionality, smarter guest profiles, and smoother day-to-day management.

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