News & Insights

Latest Articles from Our Team

  • Getting Started with Email Marketing: A Practical Guide for Resorts

    Getting Started with Email Marketing: A Practical Guide for Resorts

    Effective email marketing isn’t about sending more, it’s about sending better. This guide outlines the foundational do’s and don’ts of guest-focused email marketing, designed specifically for teams who are just getting started.

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  • June 16, 2025 — Release Notes

    June 16, 2025 — Release Notes

    Release Summary The June release delivers major usability and workflow upgrades across SnowCloud — from automated support ticketing and redesigned shop setup pages to improved refund modals, exports, and email management. Party waivers simplify guest check-in, while enhanced discounts, cart reliability, and rental app conversion charts make daily operations smoother and more efficient than ever. SnowCloud Portral Improvements Bug Fixes SnowCloud Shop New Features Improvements Bug Fixes SnowCloud Operator App New Features Improvements Bug Fixes

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  • How Kissing Bridge Went Live with SnowCloud in Just 6 Weeks

    How Kissing Bridge Went Live with SnowCloud in Just 6 Weeks

    Find out how Kissing Bridge migrated to SnowCloud in a few short weeks during ski season.

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  • Putting AI to Work: Insights, Tools & Tactics for Resorts

    Putting AI to Work: Insights, Tools & Tactics for Resorts

    Discover how AI is transforming the ski industry—from guest experience optimization to real-time operational insights. This presentation breaks down the tools, tactics, and strategies resorts can use to put AI to work today.

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  • How SnowCloud Handles Massive Sales Volume Without Breaking a Sweat

    How SnowCloud Handles Massive Sales Volume Without Breaking a Sweat

    There’s nothing quite like the launch of a season pass sale to test the limits of an e-commerce system—and at Mountain Creek, we put SnowCloud to the ultimate test. During the peak of Mountain Creek’s 2023/24 season pass launch, we saw sales volume spike to over $80,000 per minute. With passes priced at just $299, that means hundreds of guests were simultaneously transacting. The demand was intense and yet, SnowCloud didn’t even blink. This isn’t a brag—it’s a benchmark. SnowCloud is built from the ground up to support high-concurrency, high-volume transactions without performance degradation. Because we’re hosted in the Microsoft…

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  • Why Cloud-Native Resort Operations Are the New Standard

    Why Cloud-Native Resort Operations Are the New Standard

    Discover why more resorts are moving to cloud-based operations. Learn how SnowCloud, built on Microsoft Azure, delivers unmatched security, speed, and scalability—without the headaches of on-site servers.

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  • Eliminate Ticket Lines With SnowCloud

    Eliminate Ticket Lines With SnowCloud

    Mountain Creek eliminated ticket window lines on 7,000+ skier days by using SnowCloud to power advanced purchases, mobile media encoding, and a fully modern guest arrival experience.

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  • We’ll see you at NSAA 2025 on Marco Island.

    We’ll see you at NSAA 2025 on Marco Island.

    The SnowCloud team is packing up and heading to the National Ski Areas Association (NSAA) Annual Conference in Marco Island, Florida. As always, we’re bringing the heat (figuratively and literally) with live demos of SnowCloud.

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  • Oak Mountain Joins SnowCloud to Elevate Guest Experience and Streamline Operations

    Oak Mountain Joins SnowCloud to Elevate Guest Experience and Streamline Operations

    We’re excited to welcome Oak Mountain, a beloved ski area in New York’s Adirondack region, to the SnowCloud platform.

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  • April 21, 2025 — Release Notes

    April 21, 2025 — Release Notes

    The April release introduced interactive dashboard panes for deeper insight, smarter refund and inventory management, and tighter controls to prevent overselling. Updates across the Portal, Shop, and Operator App refined guest check-in, reporting accuracy, and overall system performance — keeping daily operations faster, cleaner, and more reliable.

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